Top Hunting and Shooting Equipment Brands

FERNANDINA BEACH, Fla.- Southwick Associates has announced the brands hunters and shooters purchased most frequently in 2010. This list has been compiled from the 41,923 internet-based surveys completed by hunters and target shooters who volunteered to participate last year in and polls. In 2010, top brands included

The marketing data presented here is a summary of a 238-page report that details consumer behavior including what products and brands are purchased, where they are bought, how much customers spend, and demographics of hunters and shooters broken out by each product category. Current information about what gear and brands hunters and shooters prefer, how many days they spend afield and what type of hunting and shooting they enjoy most is vital to businesses trying to build their customer base.

You can stay abreast of consumer buying patterns and overall market trends by purchasing an annual subscription to Southwick Associates’ monthly, and reports. Reports are available for specific product categories including firearms, ammunition, blackpowder, bowhunting and archery equipment, decoys, game calls, apparel, optics and more.

Hunting in Pennsylvania

Pennsylvania: CWD Not Found In Hunter-Harvested Deer SamplesFrom Pennsylvania Game Commission

Chronic wasting disease (CWD) was not found in samples taken from hunter-harvested deer during the state’s 2010 hunting season, according to Dr. Walt Cottrell, Pennsylvania Game Commission wildlife veterinarian.

In 2010, 3,882 samples from hunter-harvested deer were tested, and CWD was not detected. This marked the ninth year for testing hunter-harvested deer. In total, nearly 30,000 deer have been tested. CWD was not detected in any samples from previous years.

Results showing that the CWD tests of hunter-harvested elk from 2010 were all negative were announced on Jan. 5.

“We are pleased to report that Pennsylvania continues to have no confirmed or suspected cases of CWD in wild deer or elk,” Cottrell said. “By conducting these tests from a random sample of hunter-harvested deer and on all hunter-harvested elk, we continue our efforts to find the disease in wild deer and elk in the state.”

The CWD tests on deer and elk samples were conducted by the New Bolton Center, which is the University of Pennsylvania’s veterinary diagnostic laboratory. Under a contract with Penn State University, the elk samples also were tested for brucellosis and bovine tuberculosis and found to be free of those diseases.


Heads from hunter-harvested deer were collected from deer processors by deer aging teams during the two-week rifle deer season. Specific tissues were collected from these heads at Game Commission region offices by agency personnel and Pennsylvania and U.S. departments of agriculture animal health officials.

“The test results are good news,” Cottrell said. “Although CWD has not been found in Pennsylvania, we must continue to be vigilant in our CWD surveillance efforts. The surveillance work we are doing is important for the early detection of CWD. Let’s not forget that CWD has been found less than 10 miles away from our border in Maryland, which is likely to be part of the spread of the disease from West Virginia. There is no reason to expect that it will not eventually come into Pennsylvania.

“We already are planning to continue testing hunter-harvested deer and elk during the 2011-12 seasons, and we are pleased that the Pennsylvania and U.S. departments of agriculture will continue to play an important role in this disease surveillance program. However, we will also be increasing our surveillance by sampling road-harvested deer adjacent to Maryland and investigating every clinically suspect deer that our time and budget allows.”


Outdoors Fishing Articles

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Tyler Fisher and Matthew McClellan, seniors from the University of Texas at Tyler, recently became the first team of collegiate anglers to qualify for the Ranger Cup University Team of the Year finals.Read moreNew Website,, Equips Anglers with Vital Info
Millions of anglers across the country are heading out to fish, and Fishhound – the most comprehensive collection of current fishing reports available anywhere – can provide those anglers with the most up-to-date information on exactly where to go to find the best fishing.Read moreOklahoma: State Record Paddlefish Reeled in This Spring
A paddlefish that was caught April 10 has become a new state record fish, pushing aside a record held since 2003 and proving that there are always bigger fish to catch.Read more